“It’s exciting times,” said Letitia Howell, motorcycle sales and part of a team of five headed by dealer principal Kevin Hayter.
The new 7000sq.ft showroom - plus workshop and stores - on Hardley Industrial Estate (so close it shares the same postcode) will open on 2 January, with an official opening nearer the main season.
The company has been converting the premises, a former print shop, for several months and will be taking on more staff, including a new sales person, early next year.
Dearden Motorcycles has been on the main street in the village of Holbury for a couple of decades, located in a converted house (pictured), and was purchased by brothers Andrew and Nigel Hewett in 2008.
Howell continued: “We are moving so we can build the business. We have changed franchise and it’s quite a major undertaking.
“It was a mutual agreement to part company with Yamaha as we weren’t travelling down the same track and we needed more brands. It’s a good move. We're looking forward to it.”
www.britishdealernews.co.uk
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