Zero pulls plug on UK
US electric bike-maker Zero has pulled the plug on its UK sales and marketing operation. Zero states: “The UK lags behind other European markets in terms of readiness. As a consequence, and with much regret, we have decided to withdraw our operations from the UK with immediate effect. This decision in no way impacts the rest our business operations in Europe.”
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| Zero: Exiting the UK |
Only weeks earlier, at the Cenex Low-Carbon Vehicle Event, Martin Driehaus, Zero's Manchester-based European sales and marketing manager, said he was looking for more UK dealers and regretted cutting back his orders following the delay in Zero's 2013 production which meant the new machines did not arrive until May, three months later than originally promised.
“In fact, we could have sold all the bikes I had originally ordered from the US,” he told BDN. He added that he was looking forward to having a big stand at the NEC public show, as Zero had done last year.
Zero will still be showing its 2014 range at the Milan show.
Sales manager Mark Lucock at Haslemere Motorcycles told BDN that he's “still wearing the black armband” in mourning over Zero's decision.
More details in the November issue of BDN.
shame ..its as if we don't get electric power ..or for that mater anything that does lots of MPH .I personally think all or well most ptw`s don't do nowhere as many miles to a gallon as they should in this day and age ..and most riders I talk to seem to think 40/50mpg is acceptable ..for gods sake most cars do that and many vans to..100mpg should be a figure your looking at and when you consider the cost of fuel in uk its only right ..on the electric side the uk government has missed this opertunity to offer ptw riders that use alternative forms of fuel or ptw`s that achive high mpg free road tax ...as they have with some low emission cars ..when will they learn ..oh sorry they don't they are all so self centred and in politics for what they can achive for themselves
ReplyDeleteThat should read MPG ..not MPH
DeleteGood points Jon!
ReplyDelete