Insurance specialist Carole Nash is to sponsor ten motorcycle training businesses to attend a ‘quality assured’ course.
The course - the Rider Training Industry Competence, ATB owner course - is run by the Motorcycle Industry Accreditation Centre (MCIAC) and is intended to improve rider safety. Businesses pay £1575 each to participate.
Carole Nash will pay all course fees for selected schools and will reward the riders training with those schools with preferential insurance rates, “in acknowledgment of the high quality of customer service and instruction they will receive”.
Carole Nash is the first MCIA member to sponsor such a large number of training schools in one go, a move which Steve Kenward, CEO of the Motorcycle Industry, says "demonstrates the insurer's commitment to long-term goals of reducing the number of accidents and improving rider safety through high-quality training businesses".
The MCIAC runs courses which are ‘quality assured’ by the Institute of the Motor Industry (IMI) and approved by the DVSA.
Kenward added: "The imminent launch of a new rider safety website will make the MCIAC the go-to place to find high-quality training."
Carole Nash’s Product and Marketing Director Nick Baker said “We want to see the number of motorcycle accidents reduced and we believe excellent rider training could help achieve this, which is why we want to promote these new training standards.
“Having looked through the syllabus of the MCIAC course for training ATB businesses we are pleased to see that ‘customer experience’ is central to the MCIAC training experience which matches the Carole Nash ethos.
”If we retain the loyalty of riders who have trained with our MCIAC-sponsored schools, we are likely to have potentially better riders on our books.”
Course details from Jenny Luckman on 02476 408024 or email j.luckman@mcia.co.uk
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| Carole Nash- committed to improve rider safety |
The course - the Rider Training Industry Competence, ATB owner course - is run by the Motorcycle Industry Accreditation Centre (MCIAC) and is intended to improve rider safety. Businesses pay £1575 each to participate.
Carole Nash will pay all course fees for selected schools and will reward the riders training with those schools with preferential insurance rates, “in acknowledgment of the high quality of customer service and instruction they will receive”.
Carole Nash is the first MCIA member to sponsor such a large number of training schools in one go, a move which Steve Kenward, CEO of the Motorcycle Industry, says "demonstrates the insurer's commitment to long-term goals of reducing the number of accidents and improving rider safety through high-quality training businesses".
The MCIAC runs courses which are ‘quality assured’ by the Institute of the Motor Industry (IMI) and approved by the DVSA.
Kenward added: "The imminent launch of a new rider safety website will make the MCIAC the go-to place to find high-quality training."
Carole Nash’s Product and Marketing Director Nick Baker said “We want to see the number of motorcycle accidents reduced and we believe excellent rider training could help achieve this, which is why we want to promote these new training standards.
“Having looked through the syllabus of the MCIAC course for training ATB businesses we are pleased to see that ‘customer experience’ is central to the MCIAC training experience which matches the Carole Nash ethos.
”If we retain the loyalty of riders who have trained with our MCIAC-sponsored schools, we are likely to have potentially better riders on our books.”
Course details from Jenny Luckman on 02476 408024 or email j.luckman@mcia.co.uk
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