Thursday, 25 June 2015

NEWS: Test ride a Harley - they'll buy the fuel

There's only one way to really understand Harley-Davidson. Ride One..

Ride a Harley this summer- they'll pay the fuel! Here's what they have to say:

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Test ride a Harley this July and tell us what you think

There are those who don’t like Harley and there are those who have ridden one – that’s what one motorcycle journalist told us at a recent event, so we’re putting it to the test this July and welcoming all riders into our dealerships – especially those who haven’t yet put their opinion of our motorcycles to the test.

We’re so confident in the smile-inducing capabilities of our new metal that we‘re challenging those of you who haven’t ridden one to come and give it a try and tell us how it made you feel. In return, we’ll give you £20* to fuel up and enjoy the scenic route home.

The offer is running across our full UK and Ireland dealer network and is available to riders who take a test ride on a new Harley and complete a feedback form in dealership between Wednesday 1 July and Sunday 2 August 2015.

We appreciate that you may not share our opinion, so our test ride challenge to riders who dismiss Harley gives us the opportunity to gather the opinions that count – yours. The development of some of our most recent bikes and concepts, including the Project Rushmore Touring range and the Livewire electric motorcycle, were the result of an evolving customer-led process and underline the importance of real rider feedback.

Harley-Davidson UK & Ireland Marketing Manager, Steve Colling, said: “For a large number of competitor riders, they have never visited a dealer or ridden a Harley but some have preconceptions about H-D, which do not reflect reality. We are confident that our current range offers a great experience for all types of riders. As a customer-led company, we look forward to gaining rider feedback and seeing what people think.”

To book your test ride, visit www.harley-davidson.co.uk, call into your local Harley dealership or call us on 0871 641 2508.


* €25 in Ireland

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